What benefits are there to having more women in STEM (science, technology, engineering…

What benefits are there to having more women in STEM (science, technology, engineering and mathematics) fields?

Sometimes I wonder at the 'battle' to get more girls and women involved in STEM fields and keep us there. Devil's advocate here (not necessarily my opinion or feelings) — WHY do we need to gender balance these fields?

Off the top of my head I'm going to guess that nursing is a gender-heavy field for women. I don't really see a push to include more men or recruit them from high school. My guess is that boys are more likely to be encouraged to become doctors

Women have traditionally been seen as 'nurturers.' Men are seen as 'fixers.' To me they are actually the same thing… fixing problems is a way to take care of people and nurturing is a form of assistance.

Are we fighting for something we don't even want or need?

Some quotes from the article:

It is believed that women are more drawn toward professions that can improve society and individuals’ lives.

Young women often comment that they want a career where they can help make things better; this being the case, then engineering should be the ideal career choice.

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Attempted gender balance in engineering – The Manitoban
The U of M engineering faculty still sees disappointing numbers in female enrollment, despite numerous efforts to even the gender balance. Only one in every six engineering student is a woman. At a sc…

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Women Solve Problems Differently & Purchase Differently

We argue differently than men. We solve issues different than men. We make decisions different than men. It goes to reason we also make purchases different than men. As a woman, I look at this a common sense, but now there is a bit of scientific proof.

From the She-conomy article by +Stephanie Holland:

Women have larger areas of their frontal lobe, responsible for problem-solving  and decision-making. They are indeed  planning ahead, visualizing multiple solutions and using that female brain processing to put more time and effort into a decision or problem solving process. (aka, taking a long time).

We also see that the limbic cortex, responsible for regulating emotion, is larger in women. Women have more connections to the emotional centers of their brain. They tap into that emotional center when making decisions (aka, leading with their emotions).

I think this not only helps marketers take a different approach to selling to women, it explains a lot within husband/wife marriages on why it is a difficult process to make certain household purchases (like the home itself or possibly a car). Knowing this, why on Earth would a marketer choose to communicate generically across the board?

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She-conomy » Men & Women Solve Problems Differently. Therefore, They Shop & Buy Differently
We love how you solve problems. The rabbi describes the way his wife tackles obstacles as full of drama: She rages, she cries, she internalizes everything. Her system of problem-solving takes a long t…

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Do you invest in the industry you work in?

While the article starts out a bit crass, I completely agree with the author's ideas that women should be helping women fund and start their companies. Why whine to men that they need to help us? We are quite capable of working and helping ourselves thank-you-very-much.

Something I like to remind people of is that your time is worth something – so investing that to a startup that needs talent, help and guidance could actually be better than cash. Sometimes…

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Women in Tech: Put Your Money Where Your Mouth Is. | TechCrunch
Apologies in advance to everyone I’m going to offend with this post, men and women included. If I appear to be moronic, self-centered, or sexist… it’s only because I am (I’m a guy). Still I believe …

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10 Life Lessons from 10 Incredible Women

While these lessons – and women – are amazing (even if we don't agree with them all) … what's the life lesson you would share?

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10 Life Lessons from 10 Incredible Women
It can take a village to make sense of your sometimes messy life. So we’ve compiled this brain trust of ten life lessons gleaned from the personal stories of women we admire for the way they live —

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30 Reasons Being a Woman is Awesome

Some are funny, some are serious, all are (most likely) true. Some of our favorites:

11. Women are better leaders.

13. Women wrote the most successful book franchises of our time.

21. The world's largest landowner is a woman.

And my favorite – but funny – reason:

22. Women look slightly less awkward in many ice dancing costumes

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30 Reasons Being A Woman Is Awesome
Women live longer, get to wear more sequins, and are better communicators and leaders. In case you needed more reasons being a chick is great, here they are.

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Bringing Back Feminism – It Isn't What You Think It Means

+Caitlin Moran is quoted in this +The New York Times article:

The word “feminism,” Moran said, has for some reason gone off the rails to connote, incorrectly, preachy humorlessness and grim separatism. “When I talk to girls, they go, ‘I’m not a feminist,’ ” she said. “And I say: ‘What? You don’t want to vote? Do you want to be owned by your husband? Do you want your money from your job to go into his bank account? If you were raped, do you still want that to be a crime? Congratulations: you are a feminist.’ ”

(Now I need to go out and purchase this book!)  #blog  

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Caitlin Moran: ‘Congratulations, You’re a Feminist!’
The author of ‘How to Be a Woman’ brings frank talk from across the pond.

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